Branding of a new concept pizza store which encompasses the 'fast-casual' eating concept that appeals to the millennial market. The branding had to be bold, clean and able to be used in a franchise environment, with the plan to roll out more stores nationwide.
Work In Progress Restaurant Build.
Signage and wall art.
Creation of banners for website
Art Direction & Styling of brand images was done prior to the store being completed. We had to build a set, mockup and style each image to look as though it was shot in-store, we used ourselves and the staff as models to keep budget to a minimum.